Product-led foundations

New to product-led growth? Start here to learn the fundamentals and build a strong foundation for product-led growth in your company.

The right metrics can give your teams a common language and goal to rally behind.

There’s something interesting happening to product manager job descriptions these days.

The funnel is dead. Long live the Flywheel!

Sales-led and marketing-led had their time. The future is product-led growth.

Running a PLG-motion is chock full of benefits—but here are the 10 most important.

Let’s get one thing clear: PLG is not an exclusive club