The path to product-led is a long one. We started the Product-Led Growth Collective because we wanted to be part of a community—to talk shop, trade ideas, and learn from like-minded folks on their own product-led growth journeys. If that includes you, then grab a seat and gather 'round the table.
Ashton Rankin is Senior Product Manager at Shopify. Prior to Shopify, she was a Product Manager at Vidyard, where she focused on user growth, new product development, and their strategy for converting free users to a paid offering.